What is advertising? - Advertising

What is advertising?

Advertising is defined as a paid form of communication that reaches the target audience through mass media to provide product/service and brand related information.
How would you design and promote an advertising campaign? - Advertising
An advertisement campaign must comprise of the following: A solid marketing plan, Advertising budget..........
What are the various media available for advertising today?
Media Advertising (TV, radio, newspapers, magazines), Direct Response Advertising, Interactive (on-line) Advertising, Web Sites,..........
Ways to measure the effectiveness of an advertising campaign
The main purpose in measuring the effectiveness of any advertising campaigns is to evaluate its effect on the sales and also brand recall factor...........
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