M&M rebrands electric mobility portfolio
Q. Mahindra and Mahindra (M&M) has rebranded electric mobility portfolio as?- Published on 08 Sep 16a. Mahindra Electric
b. Mahindra Electronics
c. Mahindra Electrical
d. None of the above
ANSWER: Mahindra Electric
Mahindra & Mahindra has rebranded its electric mobility portfolio as Mahindra Electric aiming for more focus on technology and electric models besides supplying powertrains to other manufacturers.
- Under the umbrella brand, Mahindra Electric, the company will manufacture electric cars, license out electric vehicle technologies, electrify new and existing platforms and help deliver integrated zero emission mobility solutions
- Company which currently sells electric models such as e20 and Verito also plans to launch electric version of minivan Supro in the next 2-3 months
- Mahindra Supro is a 7 seater used in cargo and passenger vehicle space
- Mahindra is expected to power new and existing vehicles with electric drivetrain technology from Mahindra Electric.
- With the FAME or Faster Adoption and Manufacturing of Hybrid and Electric vehicles in India scheme, a conducive environment for companies making electric vehicles is on the anvil.