Nature Forever Society’s I Love Sparrows global campaign enters Limca Book of Records

Q.  Which global campaign has entered the Limca book of records for involving 1 million people in its campaign?
- Published on 13 Jun 16

a. I Love Sparrows
b. I Love Eagles
c. I Love Owls
d. None of the above

ANSWER: I Love Sparrows
 
Nature Forever Society’s I Love Sparrows Global campaign aimed at highlighting the love for the house sparrow and not restricting conservation to researchers, conservationists and environmentalists. It entered the Limca book of records with one million people from all walks of life celebrating World Sparrow Day on March 20th.
  • NSF came up with posters with 20 different themes and posted them on social media platforms where people could choose which theme they want to opt for
  • Campaign is aimed at creating habitat and awareness for the house sparrow which was once the most common bird in the world

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