10 Exciting internship ideas for Marketing
10 Exciting internship ideas for Marketing
Internships are always a step toward full time employment. So you should always look for projects and opportunities that can add value to your resume.
There are many internship opportunities in the field of marketing. But how to know which is best for you? Marketing can be defined as the medium of communication between the seller and the consumer regarding the value of the products and services included with it. Marketing business consists of promoting and selling which include market research and advertising.
So you have to decide where to go and what is your interest.
1. Advertising- Advertising is one of the sections in marketing and is a very important aspect. It starts with forming strategy and also includes conceptualization and execution. If you have the ability to think out of the box and improve the image of the products in eyes of the public through the media, then you could be well suited for an advertising career.
When you opt for an internship in the advertising agencies, you get an in-depth knowledge of the work culture and operations of advertising under the best advertising professionals. Candidates can potentially secure permanent positions after the successful completion of the program.
2. Public Relations- From the word it is clear that this field deals with the relation between the media and the consumers, employees, investors, and the general public. Public relation officers are the spokespeople for an organization. Their work includes written press releases to promote new products and services.
A public relations internship includes responsibilities such as writing press releases, interacting with media outlets, representing client at events, scheduling and coordinating press releases.
3. Market Research- Market research is one of the booming departments in marketing and one who gets a job in this, surely has a bright future. Researchers' work involves analyzing market trend and segmentation, collection of market information.
A market research internship will give you the knowledge of designing and writing questionnaires, briefing interviewers, carrying out data analysis and much more.
4. Brand Management- Brand management is that department under marketing where you are responsible for making long term branding strategies for marketing. They work to achieve the profit, volume and market share goals.
Working as an intern under the brand manager gives you an exposure to how branding helps promote any product and service in the long run and what are the processes involved in it.
5. Retailing- Jobs in the retail sector are very creative and people-oriented, the opportunities are many and the entry level positions are easy to get. If you are looking for a service-oriented profession then retailing is best suited for you. The options are many including store management, buying, merchandising and central management.
To know more about this sector, opt for an internship and work for it as this sector is thriving now.
6. Sales- Sales internships is all about marketing a product or service, if sales is your passion you can go for many options such as media, IT, banks, securities etc. you can club your sales interest with another to know which sector you want to go.
Apply for an internship accordingly to get the in depth knowledge about that particular sector working.
7. Event management- Event management is the most intense form of marketing but at the same time it is an exciting and thrilling profession. For the marketing section in event management, one has to be very hard working to get enormous scope.
When you work as an intern for events, you get the practice of working in multiple areas which is an advantage for your profile.
8. Content writing- Content writer in the marketing industry works on the writing of prospectus, pamphlets, posters as campaigning is an important part of it.
If you are not able to write a marketing profile properly your advertising campaign can fail. So good content writers are important for marketing.
To learn how things work in this department, you can opt for an internship here.
9. Digital Marketing- Digital marketing is also flourishing. If you have an interest in technology as well as marketing, you can go for this. Apply for an internship in this sector and learn how to work with the digital market.
10. Social Media Marketing- Social media is the platform that takes the voice of one person to millions. So companies have thought of making this medium helpful to marketing sector too. Who knows, maybe you will be a part of the next viral social media campaign promoting a product or service.
Getting an internship in social media marketing is very easy as you just have to have the knowledge of using these social media websites and some knowledge of marketing.
No need of getting stuck at that old sales profile in marketing internship. Listed above are some new areas that you should explore.
