How can a new product be commercialised in the market?

How can a new product be commercialised in the market?

First of all the product guarantee should be given to the customers that it is usable and reliable enough. The target market should also be determined- how large it will be , who will be the prospective customers etc. The expenditure to be incurred on commercialising the product should be estimated. Once the product has been launched and accepted by the consumers in the market, the distribution, advertising, endorsement aspect of it has to be looked into. Samples of the product may be distributed and feedback of the users obtained as it would help to improve the product. Sales targets should be set and sales activities scheduled accordingly. The product may also be commercialised through the various commonly used websites and social networking sites like Twitter, Facebook etc.