Setting Product Strategy - MCQs with answers - Part 4

Setting Product Strategy - MCQs with answers - Part 4

1. Tyres put into automobiles and small motors put into vacuum cleaners are an example of

a) Component materials
b) Component parts
c) Component tools
d) All of above are false

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2. The long-lasting goods that support managing or developing the product are known as

a) Manufactured materials and parts
b) Capital items
c) Supplies and business services
d) None of the above

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3. The buildings like offices and heavy equipments like generators are categorized under

a) Installations
b) Equipments
c) Supplies
d) None of the above

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4. The major purchase bought directly through the producers is known as.

a) Installations
b) Equipments
c) Supplies
d) None of the above

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5. The portable factory tools and equipments like lift trucks and hand tools, and office equipments like desks and personal computers are known as

a) Installations
b) Equipments
c) Supplies
d) None of the above

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6. Installations have a longer life than equipments.

a) True
b) False
c) Can't say
d) None of the above

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7. In case of equipments, Sales force holds more prominent place than advertising.

a) True
b) False
c) Can't say
d) None of the above

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8. Equipments have a longer life than installations but shorter life than operating supplies.

a) True
b) False
c) Can't say
d) None of the above

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9. The short-term services and goods that encourage managing or developing the finished products is known as

a) Manufactured materials and parts
b) Capital items
c) Supplies and business services
d) None of the above

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10. Paints, nails and brooms are examples of

a) Maintenance and repair items
b) Operating supplies
c) Capital items
d) None of the above

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11. Coal, pencils, lubricants and writing paper are examples of

a) Maintenance and repair items
b) Operating supplies
c) Capital items
d) None of the above

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12. Supplies are the equivalent of convenience goods.

a) True
b) False
c) Can't say
d) None of the above

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13. Supplies are purchased with a minimum effort on a

a) Modified rebuy basis
b) Straight-rebuy basis
c) Both a and b
d) None of the above

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14. Supplies and business services:

a) Are marketed directly through intermediaries
b) Are sold directly
c) Depends
d) None of the above

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15. Repair of photocopying machines and maintenance of air conditioners are examples of

a) Maintenance and repair services
b) Advisory services
c) Capital services
d) None of the above

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16. Advertising and management consulting are examples of

a) Maintenance and repair services
b) Business Advisory services
c) Capital services
d) None of the above

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