Various programmes and subjects for Marketing Management

What are the various programmes that I can choose from and also the subjects that I have to study?

There are various programmes apart from MBA that you can choose from such as BBA (Bachelor in Business Administration) or BBM (Bachelor in Business Management). These above fields can also have openings in the field of marketing. You can go for the diploma course, PGDMCM (Post Graduate Diploma in Marketing Communication Management) which also helps you being professionally qualified in the fields of marketing, advertising, Entertainment, Brand management, etc.

The subjects than you must have to study in the field of marketing management includes Accounting principles, business laws, buyer behaviour, economics, human motivation and behaviour, statistics, principles of marketing research, production management, psychology are some of the subjects taught for marketing management courses.