Why does a brand fail in the market?

Why does a brand fail in the market?

A brand may fail in the market due to:

a.Withdrawal of the product or brand from the market.

b.Failure of the product or brand to capture market share.

c.Failure to achieve profitability as anticipated.

d.Poor communication or brand not properly communicated resulting in failure on part of the
customers to understand it.

e.Wrong pricing strategy- too high or too low.

f.Incorrect or inadequate market research.