Retail Sales Resume - Sample 2
PRIYANKA XXXX
Mobile: 079********
Mail: priyanka******@gmail.com
Professional Summery
I have more than X years experience in managing diverse retail store operations, customer service, sales activities, making primary and secondary sales target, analysis of MIS, merchandise presentation, order booking and compilation, co-ordination with franchises, payment planning, scheduling of dispatches and significantly increasing sales. I also have proficiency in using software like SAP, LOGIC, and Retail Expert etc.
Skills
- Retail Operation.
- Customer Loyalty.
- Cost/Inventory Control.
- Primary and Secondary Sale.
- Performance Management System (PMS).
- Data Management and Analysis.
Personal Qualities
- Flexible and Adaptive.
- Positive Self Concept.
Key Responsibilities Handled
- Ensuring smooth operations by maintaining upward and lateral communications with concerned departments.
- Focus on monthly, quarterly, annually secondary targets of outlets.
- Actively Bench marketing, understands the retail standard implement them accordingly.
- Tracing the weak areas, find out the fast movers and slow movers in each category.
- Planning to run scheme and liquidating non moving stocks.
- Organizing and implementing local sales programs and brand strategies.
- Helping with implementation of marketing activities as planned by Brand Management.
- Ensuring visual merchandising category wise for clear expression of special campaigns, discounts, themes etc.
- Follow up Inventory Management.
Primary Sales- Responsible for meeting primary or budgetary quarterly sales targets.
- Monitoring and determining the primary sales targets of outright franchises, according to their Like to Like business growth.
- Introducing of schemes for dealers/franchises to maximize the primary sales.
- Reviewing and evaluating of sales and implementation of incentive plans to accomplish the revenue target.
Data Management and Analysis- Tracing the areas which are not giving business and analyze the reasons.
- Regular analysis of parameters like Sq Ft sales, rent contribution, ASP, Conversion rate, target Vs achievement, category wise contribution etc.
- Calculation of growth/d-growth for like, to like and new business of concerned areas.
- Forecasting the contribution of primary and secondary business of concerned areas with the company’s overall business.
- Ensure that base stock level of outlets, according to their carpet area.
- Analysis of business excellence metrics.
Secondary Sales- Responsible for annual budgetary sales target and allocating it store wise.
- Trace out the weak areas of the business and analysis the reasons behind this.
- Planning and implementing to run the new promotion for enhancing secondary sales.
- Monthly sales review with franchises/SMs whether the business is on growth or de-growth.
- To enhance the motivation level among store staff by implementing incentive plan.
Payment Planning- To ensure that payment is updated by parties according to their credit period.
- Regular follow up of moth wise payment target vs achievement of concerned parties.
- Analysis of primary business Vs Secondary Sales and Payment collection for the particular period.
- Generate the franchise contribution report as well as company’s payout where store rent is paid by Co.
Presentation and Order Booking- Responsible for category wise fresh merchandise presentation for upcoming season.
- Developing in concerned areas on sample set according to feedback of franchises.
- Forecasting the booking order targets on basis of value and volume for respective parties.
- Try to achieve booking order quantities from the dealers at the time of order booking.
- Regular follow up stock, order processing and ensuring timely deliveries the franchise.
People Management- Grooming the sales staff in terms of product knowledge and customer service by demonstrating and motivation.
- Supporting and coaching retail store managers reach their potential.
- Conceptualize, develop and deploy annual staff training programs and store staff incentive plan.
- Reviewing and evaluating weekly KPI achievement and producing an end of week spread sheet.
Achievements
- Joined in XX as Sales Co-ordinate and promoted to Asst Manager-Retail Sales and Operation.
- Achieved primary sales target for Delhi & NCR in FY 20XX-XX.
- Promoted to Store Manager from Asst Store Manager in XXXX.
Employers
1. Organization: XXXX
Designation: Asst Manager–Retail Sales and Operations (zones – XXXX).
Reporting To: General Manager–Sales.
2. Organization: XXXX
Designation: Asst Manager–Retail Sales and Operations (zones – XXXX).
Reporting To: General Manager–Sales.
3. Organization: XXXX
Designation: Asst Manager–Retail Sales and Operations (zones – XXXX).
Reporting To: General Manager–Sales.
Academic Qualifications
- Post Graduate Diploma in Business Management from XXXX and Area of specialization with Marketing.
- B.Com in May, 20XX from University XXXXX.
- 12th from XXXX Board in 2000.
Academic Project Undertaken
- XXXX: Study of customer complaints for domestic sale of aluminum metal.
- To study the strategies of Apparel Retailers.
Personal Details
Date of Birth: 1st May 19XX
Languages Known: English & Hindi.
Address: XXXXXX